Both.
They are most effective when the start with the ranting and raving, then perform the big finaly with compassion and sincerity....then the offering plates come out.
The recipe goes something like this:
1. You are an evil sinner.
2. You don't deserve compassion.
3. You are worthless.
4. God is going to hold you accountable for your nature.
5. But his son is a great guy.
6. He commited suicide so his dad won't torture you
7. You owe him your eternal life.
8. We need to tell others the great news.
9. No personal checks please.
10. The $3 Million Jet is so I can spread the good news more effectively.Is it more effective for a TV evangelist to rant and rave or to feign compassion and sincerity?
Depends on your yardstick for measuring efficacy.
If you're talking dollars donated in cold, hard cash - then it would appear that ranting and raving is the way to go. They seem to be the ones with the gold plated toilets, fleets of Rolls-Royces and the pneumatic ';secretaries';.
If you measure efficacy in terms of actually helping people and bringing comfort to the world - well, you're probably measuring the wrong thing because I don't think any televangelist provides those things.Is it more effective for a TV evangelist to rant and rave or to feign compassion and sincerity?
Blessed Cheese Maker, you forgot a couple:
11. Get caught having sex with a male prostitute and using drugs
12. Have a big showy production begging for forgiveness from your victims (oops, I mean churchgoers) and from God
13. Rake in more dough from people who believe you are sincere
.
The secret to success is sincerity - once you can fake that you have it made.
TV evangelists are the modern snake oil salesman; they are more concerned with their personal bank account than anything else; they'll say ANYTHING to further the fatness of their personal bank account.
~
Rant and rave and get paid. Be compassionate and sincere on a tv show and get ignored.
That's called marketing and the way of the world.
That's why more people watch Bill O Reilly instead of Charlie Rose.
Shock value...
Well the ranting crazies seem to get the most air time.
Edit: Steffi.... o.O yeah okay *shakes head*
It would be most effective if they got off the air.
They give ministers a bad name. They give Christians a bad name. They prey on the poor and the elderly.
It is a delicate balance, to obtain maximum profit (phone calls maybe monitored)
Both, just watch the self proclaimed Atheist Evangelists.
They feign compassion and sincerity.
They sort of alternate back and forth.
it doesn't really matter, whatever they do, they do in the name of god.
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